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How to sell smart appliances on JD.com?

With about more than 90% of China’s families having used at least 1 smart appliance in their daily life in 2022 and the continuous rise of AI in society, it is rather easy to understand why this market is extremely promising. The smart small appliances market is expected to experience significant growth in the coming years. The market size is projected to increase from 62 billion RMB in 2016 to 192.4 billion RMB in 2023.

Public Relations in China: Key to Increase your Sales?

China is home to nearly at least an eighth of the world’s population. If you’re setting up a business in this country, you’re making the right decision. This is because of the potential number of customers that you can target for your marketing efforts. Of course, brand exposure is only half the battle. The other is public relations in China.

The booming anti-aging nutritional supplements market in China

In recent years, China has witnessed a significant surge in the popularity of anti-aging products, particularly among the younger generation. Driven by a culture that places a high value on youth and beauty, Chinese millennials are increasingly investing in anti-aging pills and supplements. These products promise to stave off the visible signs of aging, aligning with the deeply ingrained societal norms that favor a youthful appearance. However, this trend is not without its critics.

Protein-Boosted Dairy Products Gain Momentum in China

China’s dairy industry is undergoing a revolutionary shift, with protein-enriched products emerging as the new trendsetters. Spearheaded by dairy giant Mengniu, the focus is now on innovating localized protein-rich dairy products, particularly in ready-to-drink (RTD) formats.

Aromatherapy and Essential Oils Market in China

Dive into the vibrant world of aromatherapy and essential oils where the global market is not just growing, it’s thriving with the lively zest of China at its heart. Chinese consumers, increasingly drawn to natural wellness, are eagerly embracing these fragrant products, turning this trend into a health and wellness revolution.

Key Trends in Baidu SEO, SEM, and Social Media Marketing in China

China’s fan economy, an emerging and untapped market, is a treasure trove of potential that industry experts are beginning to recognize. Driven by the passionate support of dedicated fans who channel their admiration into economic powerhouses. This unique phenomenon leverages social media and digital marketing channels to transform ordinary celebrities into highly profitable idols.

Distribution in China: A Comprehensive Guide

Navigating the world of distribution in China can be tricky, but it’s crucial for any business wanting to succeed there. This guide is all about helping you understand how to get your products to Chinese customers effectively. China’s market is huge and full of opportunities, but it’s also pretty complex.